HEXACO: why money can't buy ethics
- luxembourgwoman
- Oct 18, 2023
- 4 min read
HEXACO – sounds like the name of a trendy new club, doesn't it? But it is not! It's actually a framework from Personality Psychology that explains why moral and ethical choices matter more these days.
You might have a friend who's less about money and more about making a difference. Or maybe you've been in that spot yourself, choosing a job that aligns with your heart over one that just fattens the wallet.
And then talking about the Gen Z wave... while the millennials and Gen X might be irritated with these young trailblazers hopping from one venture to another, there's a method to the madness.
These young warriors have a unique moral compass guiding their paths. They have been raised by the pampered millennials, and this allows them to be lead by heart, ethics, and need for a guiltless night's sleep.

What is HEXACO
The HEXACO model, an acronym derived from the six dimensions it encompasses
Honesty-Humility
Emotionality
eXtraversion
Agreeableness
Conscientiousness
Openness to Experience
This model was formed by Kibeom Lee and Micheal C. Ashton. Originating from a series of cross-cultural studies, the HEXACO model offers an undersatnding of Honesty-Humility in people.
It focuses on the role of sincerity, fairness, and modesty in shaping our interactions and decisions.
You can take the HEXACO-PI-R test and see how you compare to others here:
*note that it may take around 10 minutes
The 6 Dimensions of HEXACO
Each dimension of the HEXACO model offers a unique perspective on human personality. Honesty-Humility looks at our propensity for sincerity and fairness, setting the foundation for trust in relationships.
Emotionality, on the other hand, gauges our emotional responsiveness and vulnerability, influencing our reactions to external situations.
eXtraversion, a familiar term in personality psychology, addressing our sociability and enthusiasm in our social interactions and energy levels.
Agreeableness is our cooperative and compassionate nature, defining our ability to work harmoniously with others.
Conscientiousness evaluates our diligence and organization, playing a pivotal role in our work ethic and commitment.
Openness to Experience measures our curiosity and creativity, driving our pursuit of knowledge and novel experiences.
Together, these six dimensions form a new view of human personality, each trait contributing to our unique individuality giving each on of us a unique sense of morals and ethics.

HEXACO in Action
The HEXACO model provides a unique method to understand the motivations and behaviors of individuals who champion causes close to their hearts.
Honesty-Humility: Think of activists who transparently share the sources of their funding, ensuring there's no conflict of interest. Their genuine commitment to the cause is free of ulterior motives and exemplifies this trait.
Emotionality: Many of us are deeply moved by images of polar bears stranded on melting ice caps or children in famine-stricken regions, this shows high emotionality. If empathy drives you to act in these situations then your motives are guided with strong emotionality.
eXtraversion: Those organizing community clean-ups or leading rallies for climate action often have strong extraversion. Their ability to energize and mobilize groups is rooted in the charisma of "movers" for the good.
Agreeableness: Think of volunteers who work in refugee camps or shelters, always placing others' needs above their own. Their cooperative and compassionate nature shows a high agreeableness.
Conscientiousness: The politician or activist who organizes fundraisers for disaster relief or a person who consistently reduces their carbon footprint demonstrates conscientiousness. Their active approaches make a tangible impact.
Openness to Experience: Those immerse themselves in different cultures to aid others effectively embody openness. Their willingness to learn and adapt is key.

In essence, the HEXACO dimensions offer insights into the personalities of those who dedicate their lives to making the world a better place. Whether it's fighting for a greener planet or uplifting ones less fortunate, these traits play a pivotal role in guiding their actions and decisions.
HEXACO shapes the Gen Z
Generation Z, those born from the mid-1990s to the early 2010s, is a generation that has grown up in an era of rapid technological advancement and global connectivity. With access to a wealth of information and diverse perspectives, this generation has developed a strong sense of social justice and moral responsibility.
Unlike previous generations, where financial stability and job security were paramount, Gen Z places a significant emphasis on ethics, seeking purpose and meaning in their endeavors.
They are not just content with doing financially well; they want to do good.
This moral compass, shaped by global events, social media activism, and increased awareness of global challenges, sets them apart.
Companies and institutions that fail to recognize this shift risk alienating a generation that values authenticity, transparency, and ethical integrity above all else.

HR and HEXACO
The corporate world is undergoing a seismic shift in its approach to attracting talent, especially from the Gen Z demographic. Gone are the days when hefty pay-checks and lavish perks were the primary incentives.
Today, companies are realizing that to appeal to the younger workforce, they need to align with their values and ethical standards. Organizations are now actively showcasing their commitment to sustainability, diversity, and social responsibility, understanding that these are not just buzzwords but essential criteria for Gen Z.
Initiatives like ethical supply chains, carbon neutrality, and community engagement are no longer just CSR activities but core business strategies.
Let's not forget the true nature of business; this transformation is not just altruistic; it's a strategic move.
Companies that fail to adapt risk not only a talent drain but also potential backlash from a generation that wields significant influence and is unafraid to call out unethical practices. Ethics has become the new currency, and businesses need to invest in it wholeheartedly. So maybe the future is not all that bleak.
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